Marketing Executive

Organisation: Sheffield United Football Club
Salary: Dependent on Experience
Location: Sheffield, Bramall Lane
Contract type: Permanent (Full time)
Closing date: 15 October 2025
Job Description: Contract Type: Permanent
Hours: 35 Hours
Location: Bramall Lane, Sheffield United Training Facilities: Dore & Shirecliffe, Sheffield Hallam Sports Park
Line Manager: Senior Marketing Manager
Salary: Dependant on experience
Post Reference: BL092025-PME

For a valid submission, please complete and return our official application form, found on our vacancies page.

Sheffield United Football Club are seeking an organised, creative, and strong communicator to join the team as a Marketing Executive. This role will support the Club's marketing strategy through the delivery of integrated campaigns that drive engagement, support commercial objectives, and strengthen the brand. Working across multiple departments including commercial, retail, ticketing, men's and women's first teams, academy, and fan engagement - the Marketing Executive will coordinate campaign execution, manage key relationships, and ensure delivery is efficient, consistent, and insight-led.

Role Responsibilities:

- Implement integrated marketing plans in-line with the club's objectives and strategic direction.
- Develop campaign briefs and content, distributing materials across the wider marketing team for consistent rollout.
- Coordinate with creative, digital, social, video and photography teams to ensure campaign alignment across channels.
- Maintain and manage the campaign calendar to ensure clear planning, timely execution, and effective cross-functional collaboration.
- Build and maintain key relationships with internal stakeholders and external partners to support campaign information flow and approvals.
- Manage the marketing inbox, replying to internal and external stakeholder enquiries with a professional approach.
- Work with suppliers to source and manage the delivery of printed assets and promotional resources, ensuring quality and timeliness.
- Monitor and evaluate the success of marketing campaigns using defined KPIs and external benchmarks.
- Provide data-driven feedback and recommendations to continuously improve future campaigns.
- Work alongside the Senior Marketing Manager and external stakeholders on any current projects to provide support and perform any tasks necessary.
- Stay informed on market trends, fan engagement strategies, and competitor activity to feed into planning and creative development.
- Attend matchdays as required to support the marketing team with content review, and operations, ensuring smooth and effective delivery of all matchday activities.
- Any other reasonable requests as directed by management.

Club Wide Responsibilities:

- To adhere to all Sheffield United Football Club's Safeguarding Policies and Procedures to foster an environment which protects from harm those defined as children and adults at risk.
- To report any concerns of a Safeguarding nature to the relevant parties and remain fully compliant with any applicable Safeguarding checks and due diligence and recognise your responsibility to the Club's Safeguarding agenda.
- To report any concerns of discrimination to the relevant parties and promote a welcoming and inclusive club environment for all.
- To adhere to the Club's Equality, Diversity and Inclusion policies, supporting the Club to create an environment which is inclusive and all-encompassing.

Essential Criteria for the Role:

- Strong organisational skills and ability to manage multiple campaigns simultaneously, even under pressure or with tight deadlines
- Excellent communication and interpersonal skills for managing internal and external relationships
- Experience in campaign planning, execution, and analysis across digital and traditional platforms
- Familiarity with working in a fast-paced, collaborative team environment - ideally within sports.
- Comfortable using marketing software and tools (planning tools, Canva, CRM platforms)
- Completion of a Standard DBS Check upon offer acceptance

Working Schedule:

- Working hours are Monday to Friday, 09:00-17:00, with attendance required on home match days. Time off in lieu will be provided.

Planned interview process

- 1st Stage: CV overview and competency-based questions
- 2nd Stage: Presentation Task
How to apply: Application Process Please download and save the application form before inputting information. If you require a paper copy please contact the HR department careers@sufc.co.uk or call 0114 253 7200. Completed application forms must be submitted via email to careers@sufc.co.uk stating the vacancy title in the subject or posted to HR, Sheffield United Football Club, Bramall Lane, Sheffield, S2 4SU. Closing Date: Wednesday 15th October 2025 Please note that in the instance of high volumes of applications we may close this vacancy earlier than the closing date noted above. Sheffield United Application Form Required Please download and save the application form before inputting information. Eligibility for Employment in the UK In accordance with current legislative requirements the successful applicant must produce documentary verification of their eligibility to work in the UK and will not be allowed to start work until this has been received. Equality and Diversity Sheffield United FC is committed to the principle of equal opportunity in employment and its employment policies for recruitment, selection, training, development and promotion are designed to ensure that no job applicant or employee receives less favourable treatment on the grounds of race, colour, nationality, religion or belief, sex, sexual orientation, marital status, age, ethnic and national origin, disability or gender reassignment. Sheffield United FC are a Disability Confident Committed Employer. If you would like further information regarding the scheme and how we are able to support disabled persons within the workplace, then please contact our HR team at careers@sufc.co.uk Safer Recruitment Sheffield United FC is committed to safeguarding and promoting the welfare of children, young people and adults at risk. The successful applicant will be required to undertake appropriate safeguarding checks as well as providing proof of right to work in the UK. For further information on the Club's Safeguarding Statement please access the following link: sufc.co.uk/club/policies/safeguarding-policy