Media Relations Officer

Organisation

Youth Sport Trust

Salary

£33,500.00 per annum

Location

Loughborough, Leicestershire

Contract type

Fixed Term (Full time)

Closing date

25 October 2026

Interview date

5 November 2026

Job Description

Media Relations Officer
£33,500 per annum
Fixed Term contract to March 2029, Full-time 37 hours
Hybrid (3 days in the Loughborough Office and 2 days working from home)

As a PR professional with experience in a media role with national scope, this is a fantastic opportunity to help generate positive change for children and young people while gaining invaluable knowledge working within a high-profile charity.

The Youth Sport Trust is a national children’s charity passionate about creating a future where every child can enjoy the life changing benefits of play and sport. We have powerful stories to tell and want you to use your expertise to increase our brand awareness, support our campaigns and advocacy work and ultimately help deliver on our mission to build brighter futures for all young people.

As Media Relations Officer, you will play a key role in delivering our overall MarComms plan, designing a programme of media and PR activity that support our objectives and priorities. You will develop compelling key messages and bring to life powerful case studies that demonstrate the impact of our work. You will build strong relationships with national, regional and specialist media, handle media enquiries, manage relationships with our high-profile ambassadors, prepare our spokespeople for media opportunities. You will also contribute to reputation and crisis communications, helping to ensure YST responds effectively to emerging media issues. You will monitor and evaluate media activity, using insight and learning to continually improve our approach.

You will have proven PR experience in a press office or media role with national scope and an eye for a good story. You will have experience of developing proactive media activity and building effective relationships with journalists and other key stakeholders. With strong writing and editorial skills, you will be able to identify compelling stories, communicate confidently with different audiences and handle sensitive issues with sound judgement. Organised and collaborative, you will be comfortable taking the initiative, manage competing priorities and working at pace when required.

This role is subject to an Enhanced DBS check.

As part of the team, you will feel connected to our mission and experience a role that offers both challenge and fulfilment. Our values underpin everything we do, and we are proud of a culture that encourages innovation, creativity and personal passion. In addition, we offer a generous annual leave entitlement, health cash plan, employee assistance programme and volunteering days.

If this sounds like you and you share our belief in the benefits of play and sport to improve the lives for young people, please visit https://careers.youthsporttrust.org/ and complete an online application.

The Youth Sport Trust believes that diversity drives excellence and that representation is important. We positively welcome applications from all candidates and seek to ensure that all applicants and employees receive equal and fair treatment.

Closing date: 11:59pm on 25 October 2026
Interview date: Stage 1: 5 November (virtual) and Stage 2: 11 November 2026 (in Loughborough)

Reg Charity No: 1086915

How to apply

Please visit https://careers.youthsporttrust.org/ and complete an online application.

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