Director of Engagement Organisation Table Tennis England Salary £60-65k Location Hybrid with 2 days in the Milton Keynes Office Contract type Permanent (Full time) Closing date 13 May 2025 Interview date 20 May 2025 Job Description This is a unique opportunity to shape the future of table tennis and how the sport is perceived, experienced and supported at all levels from grassroots to elite and through our major events.• To be part of an ambitious and forward-thinking organisation that values creativity, innovation and audience-first thinking• The chance to be fast paced and bold in your thinking and approach• A visible role with direct impact on Table Tennis England’s growth and reputation• To collaborate with and build trusted working relationships with passionate colleagues, table tennis communities and internal/external partners to achieve a common purpose and greateroutcomes• To be part of a people focused organisation, embracing career development within a fast paced, purpose driven sector.STRATEGIC LEADERSHIP• Create and execute a dynamic strategy to build the brand equity of Table Tennis England and our associated brands• Build and implement strategies to strengthen and engage audiences and stakeholders across the sport from grassroots to established communities to elite and through our major events strategy including World Teams Table Tennis Championship, 2026• To reach, engage and retain new audiences of people who play, organise and followers of table tennis• Create and deliver our membership strategy to provide a compelling value proposition that drives sustainable growth for both existing and new members• Develop TTE’s Digital Transformation strategy to ensure the organisation is fit for the future• Work alongside the CEO and executive team to align brand, engagement and membership strategies with Table Tennis England’s wider strategic pledges• Through inspirational leadership, develop and support a high-performing team, embedding best practise and innovationBRAND EQUITY AND MARCOMS• Position Table Tennis England as a leading sports organisation, that is forward thinking, collaborative and partnership focused• Lead marcoms campaigns that position table tennis as an inclusive sport, where everyone belongs• Build our brand to attract and sustain commercial and delivery partners to diversify our revenue streams both directly and indirectly• Ensure brand coherence and consistency across all our touchpoints• Work alongside our brand partners to activate commercial partnerships and shared objectives, support our major events strategy, legacy and social impact projects• Strategic development and oversight of all marcoms, PR and media activityENGAGEMENT & COMMUNITY• Oversee how Table Tennis England attracts, engages and retains our audiences, including, but not limited, to those who participate formally, and informally, workforce, volunteers, clubs, leagues and all stakeholders• Drive the engagement strategy across our website, digital channels, OTT platform, APPS, and work with colleagues across the organisation in performance, sport development, competitions, workforce and events, to build a thriving table tennis community• Deliver compelling content strategies, through compelling storytelling, to build deeper, richer relationships with our audiences and critically build awareness and engagement with new audiences and communities• Optimise Olympic Games, World Championships, National Championships, or local events, ensuring our digital channels consistently spark interest and reach a range of audiences• Drive ticket sales and revenue growth at major events through creative marketing plans and compelling fan engagement strategies• Develop relationships with key stakeholders across the sport to build a whole sport eco-system and unite behind a common purpose including clubs, leagues, counties, workforce and event organisers Develop actionable insights from data, insight, analytics to embed a lessons learned culture and evidence led decision making and performance measurement• Manages all data in line with GDPR guidelines, controls and investigation in the event of a known or reported breachDIGITAL TRANSFORMATION• Develop our long-term digital transformational strategy and implementation plan across the sport• Provide leadership and oversight of our digital platforms and systems, data management, overseeing investment, budget, implementation and procurement plans• Develop and enhance collaboration with both internal and external colleagues and stakeholders, driving innovation and thought leadershipMEMBERSHIP• Create and deliver a sustainable membership strategy to drive acquisition, retention and revenue• Attract and retain members, enhancing the value proposition across all membership categories and members• Develop membership products, benefits and customer journeys that are meaningful and enhance the life-time value• Ensure decisions are Insights driven, using data and analytics to shape product development, reporting and performance How to apply If you are inspired and excited by the role and to be part of the Table Tennis England team, please send a CV (no more than two pages) and a one page covering letter highlighting what you can bring to the role and why you want to work for us. Please send your CV and covering letter to – hr@tabletennisengland.co.uk Share X LinkedIn Email